Alpha hydroxy acids (AHAs) are a group of acids that occur naturally in fruits, milk, and sugar cane. They are used in cosmetics and drugs as exfoliants and astringents to treat the skin for a variety of purposes, including:
*Smoothing: Reducing the appearance of fine lines and wrinkles
*Improving skin texture: Unblocking and cleansing pores, removing excess skin oil, and diminishing skin scales
*Treating: Acne, scars, melasma, hyperpigmentation, roughness, age spots, and seborrhea
*Lightening: Discolorations and dark spots
AHA (Alpha Hydroxy Acid) is a powerhouse ingredient in skincare because it exfoliates dead skin cells, improves skin texture, reduces the appearance of fine lines and wrinkles, and helps with hyperpigmentation. It also promotes collagen production, resulting in firmer, smoother skin. Additionally, AHA can enhance the effectiveness of other skincare products by allowing them to penetrate deeper into the skin.
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